Wait, What!
Imagine yourself walking down a hot day and sweat is dripping down on your body and suddenly you saw this sign. You are bound to jump on your feet at once. Obviously you will first be thanking God and then the man who is so thoughtful while you run to grab a bottle only to burst your bubble. Then you are made to go out again to read the sign once more! What would you do, cry or fight but in any case you would be going out with a bottle of beer in your hand. Well, self-esteem matters so do the sale!